Travel Federation

Travel Federation

 

3. COMMUNICATION

Marketing Emails

Marketing is what makes a successful business but there is nothing a bad as spam emails that you do not want. All marketing emails should state clearly your company name and related subject.

There should be an opt out link so that anyone who does not want emails can safely be removed from your list.

Travel Federation takes the issue of spam very seriously and will not be tolerated. Any member of Travel Federation found spaming will be immediately be expelled.

You should always consider the use of placing the opt in or opt out when making online bookings. If you can prove that the user has clicked the opt in button but later claims unsolicited emails this may be called upon as proof.

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CONTENTS

    1. Website Contents
    2. Users and contracts
    3. Communication

 

STANDARDS ON TRAVEL WEBSITES 2008