1. Website Contents

A) Name and Contact Details

All sites should display contact details to enable quick and easy contact.

Your contact information shall contain

• Name of the company or Website
• Contact Address
• Business Hours

Your Travel Federation Membership and Number should be clearly displayed. Users should be informed that you abide by Travel Federations code of Conduct. This can be easily achieved by incorporating a link to the Travel Federation website page detailing your membership and links to your websites.

Prices should be inserted clearly and not in a way to trick the user into paying extra. If for payments you accept credit cards the charges must be clearly stated.

Even if you are an affiliate site and do not accept bookings you should provide booking conditions on a page which should be available from the home page of your site. The conditions should state clearly the process of booking travel from your site. You are permitted to state that the booking conditions set out on your site meet with the stringent conditions of Travel Federation.

The use of cookies is permitted as long as they only track movements within your site. We understand that the use of cookies is imperative to the success of any website, but require that any cookie planted should expire in less than 30 days.

Cookies can be used when they are absolutely necessary to provide an Internet Service requested by the client. Also Cookies from affiliate links are harmless, but it is your job to ensure that when you send a user to an external site that they have the same interest as you and do not implant any form of spyware.

The Privacy Policy should be available from the home page of your website and should contain how and what you will use personal data information for collected from your site. Users should be informed that they have the right to request the viewing of any information held by you and also have the right to have any such information destroyed. You may also include that you have signed up to the stringent rules governing the privacy policy.

Section 3 email marketing.

Users may need to see the Code of Conduct as well.

Your site should be assessable by anyone wanting to use it. You should make adjustments if necessary for disabled people to freely use your site.

Sources like www.rnib.org.uk and www.w3.org/WAI will help you with the website design.

STANDARDS ON TRAVEL WEBSITES 2008